据报道,这一措施将使星巴克在全球的连锁店数量增至37000家,这仅是重大五年计划的一个部分,管理层认为这将能使公司年收入增加10%。
星巴克首席执行官霍华德.舒尔茨(Howard Schultz)在股东大会上宣布,公司还将推出新的高端产品,预计这也将使公司股份年收益增加15%到20%。
部分原文报道如下:
Even with Starbucks stores sometimes across the street from each other in major cities, the coffee chain's leaders said Wednesday that they will open roughly 12,000 new locations by 2021.
The move will increase its store count to 37,000 worldwide, and is just one prong of a sweeping five-year plan that executives say will boost revenue by 10% annually.
原文链接:http://www.usatoday.com/story/money/business/2016/12/07/starbucks-stores-coffee-howard-schulz/95086206/